Project Description

Principles Of Advertising

General objectives
1. Upon completion of this course, the student will be able to:
2. Understand the concept of advertising
3. Discuss the basic economic impact of advertising
4. Recognizing some of the forms of advertising regulation.
5. Explain the role and methods of media planning
6. Explain some of the advantage and disadvantages of using various forms of media.

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Note

Application for admission should be made on the prescribed forms obtainable from the School. Completed application forms should be submitted together with two passport- sized photographs and a certified copy of student results slip and certificates within the prescribed period of time to the registrar.

SSCE/WASSEC applicants

(5) Five passes including Mathematics and English Language

O’LEVEL / GBCE And A’ Level / ABC applicants

Five passes including English Language and Mathematics

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